The ultimate assignment – GMA in California

When you think of some of the great things that can happen in Public Relations, what might one wish for?
A plum assignment showing travel writers Bora Bora?
PR person for a luxury 5-star hotel? PR diva to the stars?

I might have less lofty dreams.
But it was a dream to hear from our firm Finn Partners that GMA was interested in covering our story about our app and new technology that brought our coupons to vehicles.
After several weeks of back and forth, figuring out if the filming would take place in cold New York or warm California in January, they decided on California.
Several days of scouting out businesses from across the country, a day of scouting locations in person, and almost a full day of filming.
The reporter, producer and camera crew were a great group to work with.


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