For 11 years, Valpak has pledged to support Stamp Out Hunger, a coast-to-coast campaign sponsored by the National Association of Letter Carriers (NALC), to raise awareness for its annual food drive.
Each year our employees get on board too, with bake sales, food drives and contests between departments. This year our executives cooked lunch for employees to raise additional funds. Here, president Michael Vivio rolls up his sleeves to serve employees.
In the other photo, NALC and USPS reps attend our Stamp Out Hunger kickoff.
22nd NALC Stamp Out Hunger Food Drive Set for May 10
— Valpak includes messages on 40 million blue envelopes; begins donations per pledge program —
LARGO, FL (April 28, 2014) – For the 11th consecutive year, the Valpak envelope will feature Stamp Out Hunger, a coast-to-coast campaign sponsored by the National Association of Letter Carriers (NALC), to raise awareness for its annual food drive. This year’s event — the country’s largest one-day national food drive — is Saturday, May 10.
The Blue Envelope will do its part by reaching nearly 40 million households, reminding consumers to donate non-perishable food items to help support families that need assistance. Consumers will be asked to place their donations at their mailbox on May 10 and their letter carrier will pick them up.
“Our support of this cause is important because we rely on our nation’s letter carriers for the timely delivery of our envelopes each month,” said Michael Vivio, president of Cox Target Media, providers of Valpak. The Stamp Out Hunger message will appear on the outside of Valpak envelopes throughout April, and will be supported digitally on Valpak.com and Valpak’s social sites. Valpak encourages the public to participate by filling up a bag (or more) with items such as soup, cereal, peanut butter, tuna, and other non-perishable items.
Last year, the NALC Stamp Out Hunger food drive collected 74.5 million pounds in non-perishable donations. The NALC food drive began when letter carriers started seeing the need in the neighborhoods they served. Because many children receive support from school programs, families are hit extra hard when children are out of school for the summer. In addition, late spring is often the time when food bank supplies are depleted, as the donations received during Thanksgiving and Christmas holidays are long gone.
Other sponsors include Campbell’s Soup Company, USPS, AARP, Feeding America, National Rural Letter Carriers’ Association, AFL-CIO, Valassis, United Way, Publix and Uncle Bob’s Self-Storage.
•Valpak franchisees across the country are getting involved, too, using Valpak specially marked inserts to help raise awareness; and are offering to be drop-off locations and organizing volunteer efforts in their communities.
•At the Valpak’s corporate office in Tampa Bay, the goal is to collect 6,000 pounds of food. For each pound of food donated by employees, the company will contribute $1 to local food banks.
•On Friday, May 9, Valpak employees will participate in a kick-off event at the Largo location, along with members of the NALC, USPS, other organizations and VIPs.
•On May 10, Valpak employees will also volunteer alongside NALC members at Tampa Bay area post offices to help collect donations.